Kez, our Studio Design Manager explains why the imagery you choose for your website is so important to make that great first impression.

Use this content guide to help you create quality written website copy. It’s useful for anyone creating a new website for their business/brand, introducing you to the the basic ideas behind writing web content.

Websites without traffic are like cars without fuel, they may look pretty sat in front of you but they’re not going to take you anywhere. Websites need traffic! Queue the dilemma for almost every business… “where do we get (more) traffic from?”

It’s that time of the year, when we hear things like “new year new me” or “this year I am going to…” so it comes as no surprise that for many, it’s a good time to set yourself some goals for your business. The one thing that many small business owners often overlook however is their website, and yet done properly your website should be one of your biggest sales assets for your business. The vast majority of business owners follow the “field of dreams” philosophy when it comes to designing their websites. Sorry to say however, that famous quote “if you built it, they will come” just doesn’t ring true. It often requires a little more effort and planning. So, let’s begin by taking a look at what your goals are and how you can set yourself some objectives to measure your success… or indeed failure. 

A Case Study for Small Business Growth! Sales… it’s the lifeblood of any business whether you’re a new start-up or already well established. Whether you’re a natural sales person or not, being in business means you have to sell something! The key to making new sales is of course, making sure your sales pipeline/funnel is constantly being filled from the top, thus ensuring that you generate a steady flow of new leads to target your business sales cash-flow. Without new customers coming through “the doors” you could find yourself very quickly on a slippery slope to nowhere. So how do you go about making sure your sales funnel stays in good shape?

A short guide to understanding the use of social media to help your business find new customers and engage with your target audience.